Business Funding Broker in Reading, Pennsylvania and Berks County, PA
Truevale Loans is a broker, not a lender.
Truevale Loans connects you with lending partners; partners make credit decisions and set rates and terms.
Illustrative imageOur Address on Cherry Street, Reading, PA
Phone with a funding question and we will explain repayment, collateral and what lending partners usually ask to see.
Illustrative imageA Broker, Not a Lender
- 01Introductions, not loansLending partners decide on credit and write the rates and terms.
- 02Every option weighedSee how 6 funding types compare before committing to one.
- 03Contracts in plain wordsLiens, covenants, guarantees and holdbacks, explained line by line.
Truevale Loans, a small-business funding broker in Reading, Pennsylvania, does not lend its own money. From 722 Cherry St it helps Berks County owners compare working capital, term loans, credit lines, inventory and equipment financing and merchant cash advances, then introduces each request to lending partners, which approve or decline and set every rate and term.
Our name says Loans, so the first thing to know is plain: Truevale Loans is a broker, not a lender. Funding, approving and pricing requests are not things we do.
Our part comes before the partner's answer. We find out what the money must pay for and what will repay it, explain the structures that could fit, and send the request to partners that actually offer that structure. Whatever offer arrives, and whatever contract comes with it, binds your business and that partner, not us. No one at a brokerage can tell you ahead of time that a partner will approve, how much it will provide or what it will charge, so treat anyone who does with suspicion. Our disclosures lay out the relationship and the request process shows where we fit.
Six Funding Types
6 ways Berks County businesses cover payroll, stock, machines and expansion, grouped by how each one is repaid.
Working Capital
Bridge the weeks between paying for labor and supplies and collecting what customers owe.
Business Term Loans
One lump sum for a fit-out, an expansion or a refinance, amortized over a fixed schedule.
Business Line of Credit
A limit you draw against when costs land, repay, and reuse while the line stays open.
Inventory Financing
Buy stock ahead of the selling season and retire the balance as the goods leave the shelf.
Equipment Financing
Loans, leases and equipment finance agreements for excavators, ovens, dental chairs and service vans.
Merchant Cash Advance
The sale of a slice of future card receipts, not a loan. Know the total remitted before you sign.
Start from what the money must accomplish
Ring (610) 492-6359 or use the five-field form.
Berks County, PA Businesses in Census Figures
One address in Reading, PA, working with owners across Berks County by phone and online.
01Employer establishments8,521
02Businesses with no employees30,812
03Employers under five staff49.1%
Questions Berks County, PA Owners Raise First
Quick answers to what owners ask most often.
Does Truevale Loans lend money, since the name says Loans?
No. Truevale Loans is a broker, not a lender. Lending partners decide on credit and fix rates and terms; our job is to ready the request and walk you through the choices. The disclosures say this in full.
Which kinds of business funding can Truevale help me compare?
Six of them: working capital, term loans, credit lines, inventory finance, equipment finance and merchant cash advances. A merchant cash advance is not a loan, and we explain the difference before you consider one.
Do you work with businesses outside Reading, PA?
Yes. We work by phone and online with owners in Mohnton, Temple, Birdsboro, Blandon, Leesport, Oley and the rest of Berks County. The areas page lists them.
Do you arrange personal loans or payday loans?
No. Our Cherry Street office handles business funding and nothing else. Personal, payday, auto title and home loans are not something we arrange.
Will a lending partner pull my credit report?
Most partners look at the business's credit file and at each owner's. Before authorizing a pull, ask the partner whether it will be a hard or soft inquiry.
Have a different question? Phone (610) 492-6359 and ask Truevale Loans in Reading, PA.
Start a Funding Request
One brief form asking only for contact details. Prefer the phone? Call (610) 492-6359.
Truevale Loans connects you with lending partners; partners make credit decisions and set rates and terms. See our Privacy Policy, Terms and SMS Terms.
How It Works
From the first phone call to a partner's answer in four steps.
Describe the need
Phone us, or complete the short form and wait for our call. Tell us what the money buys and what repays it.
Pick the structure
We match the need to a funding type and to partners that provide it.
Partner review
The lending partner underwrites the request, decides, and prices any offer.
You choose
Compare total cost and payment rhythm. Walking away is always allowed.
Related reading
- why the name says Loans
Truevale Loans is a business funding broker, not a lender, at 722 Cherry St, Reading, PA: how it works with partners and what it will not do.
- our Cherry Street address
Call Truevale Loans at (610) 492-6359.